cross-cultural marketing
基本解释
- [經濟學]跨文化營銷
英汉例句
- Cultural differences are the key-factor which influence cross-cultural marketing.
文化差異是影響跨文化營銷的關鍵因素。 - In this paper, the existence of cross-cultural marketing issues analysis, and proposed a series of corresponding countermeasures.
文章對跨文化營銷存在的問題進行了分析,竝提出了一系列相應的研究對策。
ligkdcgzk.blog.163.com - Building and constructing this mode can offer thinking and methods for enterprises ' cross-cultural marketing and operating, prevent enterprises from taking more detours in cross-cultural marketing.
通過對這一模式的建搆,可以爲企業跨文化營銷運作提供思路和方法,避免企業在跨文化營銷中多走彎路。
雙語例句
词组短语
- Cross -Cultural Communication and International Marketing 跨文化交際和國際市場營銷
- cross -cultural marketing mode 跨文化營銷模式
- Master Cross -Cultural Marketing And Negotiation 雇主
- Handbook of Cross -Cultural Marketing 跨文化市場營銷
- International and Cross -Cultural Marketing 跨文化營銷;國際及跨文化營銷
短語
专业释义
- 跨文化營銷
In order to pursue success of those marketing practices, marketers, first of all, should understand the meaning or definition of culture and differences of cultures, since they want to conduct cross-cultural marketing.
要想取得此類營銷活動的成功,首先要在營銷理唸上建立一套理性的思維模式。 既然是國際營銷領域中的跨文化營銷範疇,就必須先理解文化的定義、特征和差異(如何界定不同的文化)。